champagne necklace

De Novo: An Established Relationship that Feels Fresh

“De novo” is a Latin expression that means “afresh,” “anew,” and “from the beginning.”  This Latin term aptly describes our relationship with the lovely contemporary fine jewelry gallery named de novo.

de novo is situated in a cutting-edge part of the country that never loses momentum or has a slow season. Located in the heart of downtown Palo Alto, CA, de novo’s overall aesthetic and appeal meshes well with the area’s forward-thinking, innovative, and business savvy surroundings and people. The gallery is modern, sleek, and uncluttered in a way that naturally lures in techies and entrepreneurs possessing an eye for detail, design, and craftsmanship. de novo also has a knack for making many of the artists that they represent shine. Each designer’s collection is so well edited and neatly displayed that even Steve Jobs would be proud. The hand-painted calligraphy signage for each artist is also exquisite.

Karen Moustafellos recently visited de novo to see the store firsthand and present the latest designs to the de novo team. Cherry LeBrun, the owner of de novo, was impressed with EnA’s design evolution and enthusiastic about the new line-up of jewelry that would be showcased in the gallery. Here are some of the highlights from the collection:EnA Retailer's Spotlight: de novo - EnA Jewelry Collection Sampling

We are excited to see how the new items sell over the next couple of months!  If you happen to be in the Bay area, we suggest you visit de novo.  It is truly worth the trip.

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Instagram of EnA’s Revolve Pendant at a holiday trunk show in Center City, Philadelphia

Happy second day of 2013, everyone!  We hope that you had an enjoyable New Year’s Day and feel energized about tackling 2013.  EnA has a list of goals that it wants to accomplish and some exciting projects lined up.  We plan to work hard at making our dreams come to fruition and can’t wait to get down to business.

In order to plunge into 2013 with a positive outlook, we thought that we would first recollect on two recent private pre-holiday season trunk shows in Pennsylvania (you can can also read about EnA’s successful pre-holiday trunk shows in Chicago and Milwaukee here).  Both trunk shows brought in a great crowd of enthusiastic friends, pre-existing customers, and new guests.  EnA managed to sell quite a bit of merchandise and expand its loyal customer fan base.  We also thoroughly enjoyed watching people try on and interact with our jewelry.  EnA’s jewelry is designed to make people feel special and unique.  Seeing people’s eyes light up over a purchase for themselves or a loved one(s) motivates us to keep doing what we are doing.

The first local trunk show was hosted at a private residence in Center City, Philadelphia.  The beautiful home, which was completely designed and decorated by the hosts and recently filmed for a featured segment on a HGTV show, served as the perfect backdrop for EnA’s jewelry display.  In addition to being talented architects, the hosting duo also are quite crafty in the kitchen.  They made the most amazing hors d’oeuvres and served up refreshing and tasty beverages.  All of the right elements fit into place at this trunk show and there wasn’t a single slow moment at EnA’s display table the entire night!  We are thankful that so many people were able to attend the event and celebrate.

    

Instagram of a section of the amazing food spread (left) and Instagram of the nut and olive tray (right)

    

Instagram of a tiled felt display of sterling silver EnA jewelry (left) and  Instagram of EnA’s oxidized sterling silver Sphere Necklace (right)

    

Instagram of EnA’s stainless steel and sterling silver Champagne Necklace (left) and Instagram of EnA’s sterling silver and 18k gold Spine Necklaces (right)

EnA’s second local trunk show was located in Chestnut Hill and co-hosted with a fellow jewelry designer named J. Rudy Lewis. Mr. Lewis has been working as a metalsmith for over 14 years.  His bold sculptural forms marry ancient tribal archetypes and natural textures.  His jewelry served as a nice compliment to ours and  we were delighted to have the opportunity to collaborate with him.

Instagram of EnA’s jewelry display at the holiday trunk show in Chestnut Hill

The live music, refreshments, good company, and a plethora of sales made the event a big success. 15% of the event’s proceeds were donated to the Woodmere Museum.   The museum is housed in a charming old 19th-century stone Victorian mansion in Chestnut Hill.  It is truly a lovely establishment that features art and artists from the Philadelphia region.   We are both so glad that we were able to give our support and a charitable donation.  We hope that it remains a cultural landmark for many more years to come.

Please stay tuned to learn more about EnA’s upcoming events and achievements!

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Happy Holidays

by enafinejewelry on December 25, 2012

Posted in: News/Events

Instagram of EnA’s Stainless Steel Champagne Necklace

EnA hopes that you are having a special day with your family and friends!

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